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Dennis publication's 'Poker Player' all set to hit the newsstands
September 04, 2005
Dennis Publishing will release its first Poker magazine as an effort to win the growing Poker players population. The UK based publishing giant has engaged BLM and creative services provider Flint to handle an iTV advertising campaign. This facility will permit viewers to sample the magazine directly through their TV sets.
Viewers also get an opportunity to sample 'Poker Player' by requesting three complimentary issues. The magazine promises to be innovative, exciting and informative. 'Poker Player' will appeal to everybody irrespective of the level of their experience in the game. The magazine is expected on September 22 and viewers can grab it for an introductory price of one pound.
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